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Where Blossoms Meet Brew: A South Asian Love Story with Roses

Tushar Parekh 0 comments

      In South Asia, the rose is not just a flower. It is medicine for the body, perfume for the spirit, food for the heart, and a metaphor for love that has coloured gardens, poems, shrines, and celebrations for centuries.   South Asia is a region rich in culture, tradition, and history....
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From Tradition to Fusion: Chai Innovations in 2025

Tushar Parekh 0 comments

In the ancient courts of India, over 5,000 years ago, a remarkable elixir was born, which was not merely a beverage but a revered Ayurvedic tonic, meticulously crafted to heal the body, sharpen the mind, and deepen connections among people. Enshrined in legend is King Harshavardhana, who envisioned this spiced brew to invigorate his...
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Why Spices in the Tea?

Tushar Parekh 0 comments

The South Asian tradition of cooking tea with spices known as masala chai is a practice rooted in centuries of cultural adaptation, Ayurvedic wisdom, and sensory storytelling. Unlike Western steeped tea, chai is brewed by simmering black tea with milk, sugar, and a constellation of warming spices such as ginger, cardamom, cinnamon, cloves, and...
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